Lucid supports Darlington Mowden Park’s success on and off the field

Published 17/02/2023
Author image
Darlington Mowden Park (DMP) is home to both men’s and women’s professional rugby teams, and has worked closely with Norton-headquartered Lucid Technology Solutions for many years, attributing some of its success as a popular venue to the company’s support.
Article cover

Keen rugby fans, Lucid have provided managed IT support to the offices at DMP, but have also implemented a robust wifi solution and brand new CCTV throughout the arena – creating a better customer experience not just for rugby goers, but also those attending the many music and business events. The company is also a sponsor of the men’s team, including direct sponsorship of four players and is match day sponsor for DMP’s game against Moseley this weekend (Saturday 18th February).


Managing Director at Lucid, Paul Alsop said: “We’re proud to work with the team on and off the field at DMP and enjoy a great relationship – not only are we honoured to call them a customer, but we have a box in corporate hospitality that is perfect for hosting clients and contacts and it’s the perfect place to show off what the venue has to offer. The team look after us so well, everyone from our designated waitress to the team who organise everything behind the scenes, and we’re visited by players after the match too which is always popular with guests.”


Lucid, formerly Yarm Computers, has been in business for over 30 years and has a team of over 20 people. With services including IT support, connectivity, telecoms, CCTV and custom-built software application, Worktraq, Lucid supports businesses across almost every industry including law, videography, HR, warehousing, and finance.


DMP Chairman Mick Birch commented: "Paul and the team at Lucid have been massive supporters of the club for a number of years now and I can't thank them enough for their support. It's fantastic to have them involved in so much that goes on here at the Arena and we hope that will continue for many years to come!"


Arena Manager Danny Brown added: "Having Lucid on board to manage all of our IT systems has been a huge help for us. They have a brilliant team of experts who handle everything for us and they've put in a lot of work to keep all of our operations running smoothly."


Lucid has three offices in Norton, Newton Aycliffe and Gateshead and achieved record years sales-wise, consistently increasing both turnover and profit. The company prides itself on providing all of its services inhouse rather than outsourcing, including cabling which it has now been offering for three years.

Get the best content from Converge direct to your inbox every month.
Author image

About The Author

Peachy Digital is a fun and slightly sassy marketing agency working with a wealth of clients across the UK and in several industries, with a specialism in food & drink. We work across the full marketing mix, both on and offline, and services include social media management, PR, email marketing, content creation and strategy development. Our fundamental ethos is marketing ‘without the fuzz’ – no jargon, no nonsense, just clearly defined strategies that deliver. We believe in working in a way which is relaxed and friendly while remaining completely professional – you won’t find us in power suits but you can be sure we’ll develop high quality marketing communications that will work towards our clients’ business goals.

More From The Author

Related Story