Collaboration to Bring Help to The 4 Front

Published 25/07/2024
Author image
Two specialists who support charities, CICs, and social businesses have joined forces to bring a combined support offering
Article cover

Tony Carr, founder of 4Front Partners and Antonia Brindle, founder of marketing consultancy Get Brindled have partnered to offer income generation and marketing solutions to clients.  This collaboration is ideal for organisations wanting to increase their impact, improve their income position, and raise their profile.


Tony, who has over 25 years’ experience in business development and sales, strategic relationship management, income generation, and service design, said:


“My work in assisting organisations with their income generation strategy highlighted that many would also benefit from enhanced external communication and audience engagement. Having worked with Antonia for some time we realised that by combining our specialisms we have a solid, one stop solution that many organisations will benefit from. We tested this combined approach with great success and are looking to support other mission-driven organisations to achieve more."


Antonia is based in the North East of England, whilst Tony’s base is in the Midlands, but between them their client base covers the entire UK. Antonia brings three decades of full-service marketing experience including PR, content, websites, SEO, social media, creative design and crisis management. Her clients benefit from raised profile reaching targeted audiences including donors, funders and communities. She said:


“Collaboration of skills, time and ideas means stronger results and satisfied clients, so for Tony and I to collaborate made sense not only for our own enjoyment in our careers but for the clients who will benefit! Tony is making great things happen, and then my role is to close the loop on the project by shouting about it!  Together we can support organisations achieve more and ensure there is a structured external message for funders and other audiences.”


Alongside Tony and Antonia, the wider 4front Partners team can support with contract mobilisation, income generation, strategy, and governance. Organisations of all sizes are supported. Some of those supported to date include; Age UK, The Key, Newcastle Carers, Impact Family Services, Citizens Advice and YMCA.

You can contact the team for more information on tony@4frontpartners.co.uk and antonia@getbrindled.com 

Get the best content from Converge direct to your inbox every month.
Author image

About The Author

Get Brindled, Get Recognised. PR, social media, crisis management and social media.

More From The Author